Welcome to Discover Pacific Beach


Discover Pacific Beach is a business improvement district (BID) which formed in 1997. It is the second largest BID in San Diego with 1,300 member businesses. Its area of focus is in San Diego's Beach communities including Pacific Beach and Mission Beach.


Wednesday, September 14th 4-9pm. 

Online Sales Have Ended.  Please purchase or pick up your tickets at Will Call 3-7pm at 1503 Garnet Ave.  You can also purchase tickets at Woodstock's Pizza and Yogurt on the Rocks.  

Join us for the Heart of PB restaurant Walk on Wednesday, September 14th from 4:00pm-9:00pm. This year, attendees will enjoy a leisurely stroll on this self-guided food tour in the Heart of PB between Dawes and Lamont Streets. Sample a great variety of menus from local restaurants for only $25. Bring your appetite – All food is included at this popular annual event and will offer a great taste of Pacific Beach.

Spend the last days of summer with friends and family by enjoying the best of Pacific Beach’s eclectic and international cuisine. This event will be vegetarian friendly and restaurants that offer a vegetarian option will be noted on the ticket map

San Diego


tony franco